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Monday, September 13, 2004

Focus Focus Focus in Korean companies

Restructuring and change is always painful and a never ending process - in contrast to popular belief that says that once you have changed, you also have reached a plateau where you can rest for a while.

Over the last two weeks, we have reported a couple of times about Korea and those short descriptions also indicated that change is coming to Korea.

LG Electronics and Samsung Electronics realise the road ahead and start shedding business for which they don't see much of a future. LG subsequently wants to get it hands of the digital camera business - reasons for this are not mentioned, but a reason could be the growing pressure on the low end of the market from camera phones. In addition, LG also wants to get out of the electric pressure cooker business.

Samsung Electronics completed last week transferring household appliances production line at its Suwon plant involving washing machines and air conditioners, among others, to Gwangju Samsung Electronics. A subsidiary of Samsung Electronics, Gwangju Samsung Electronics is owned completely by its parent firm. Samsung Electronics intends to take charge of household appliance development and marketing and let its Gwangju subsidiary take care of production. The scheme is designed to boost profitability in household appliances, in which Samsung slightly falls behind LG Electronics.

Whatever it take - companies that take actions against the pain before the pain is being felt lead the market and are bound to continue riding the wave.