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Monday, May 10, 2004

The Indian GenX

India is voting – today is the last day – and I just found an article that says that the Indian youth, or better the GenX generation, isn’t that much interested in it anymore.

That they are more interested in careers, MTV, shopping etc, and describe politicians as not being able to meet their needs. The article in Times of India (http://timesofindia.indiatimes.com/articleshow/666836.cms)quotes a guy as saying: “Just look at our politicians —they don't do anything for the people. They come with promises during elections, and that's the last you see of them.”
Our comment? What will happen if a party is elected that one doesn’t like at all? Don’t they realise that no voting or not getting involved at least a little bit is also political? Only that it is apolitical?

But the other problem surely is related to communications. Politicians are more often than not older, and male. So they might not be able to address the youngsters, and the women (or the young woman – sorry for the semantic). And when a youngster finally manages to get through the party lines, she/ he is no longer the brand he used to be when he started to climb. The rough edges are gone. Or she/ he won’t be able to make major changes, because others in a party won’t let him/ her anymore – see at Koizumi in Japan, as the best example. Sad!