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Monday, October 25, 2004

Let your books roam freely

This sounds like a great thing. Imagine, there are lots of books in your bookshelf and you set them free - you leave them behind in a place of your choosing. Someone else picks them up, reads them and sets them free again. How does it work?

"You first select a book (or several) that you liked. You then go to the BookCrossing.com web site to register and get a unique BCID (BookCrossing ID number). You label the book with that particular number and you set the book free for someone to find - “give it to a friend, leave it on a park bench, donate it to charity, “forget” it in a coffee shop, etc.”

Hopefully, the person finding your book will read the label you wrote in it and will visit BookCrossing.com to enter its ID number and get you automatically notified by e-mail so that you know that your book has found a temporary reader who might, in turn, “forget” it somewhere later on. You can also create so-called “Release Notes” on the book, and entice other people to try and track it down. So far, the hunting is going on in Australia, Canada, France, Germany, Italy, Spain, United Kingdom, and the United States."

We are not sure if it has reached Malaysia or if this movement has started already. Sounds like viral marketing, right? Who is going first? Drop us a note, if you wish and we publish about your adventure.