Convergence of business segments in Korea
Television companies in Korea are worried and they have a good reason to be.
"The looming Internet protocol (IP)-based television is making Korea’s cable TV operators scramble as the new-concept service squarely overlaps with their current offering. Hanaro Telecom, the nation’s runner-up broadband carrier, plans to kick-start IP TV services within this year and largest player KT is also mulling over jumping on the bandwagon."
"Internet broadcasting, or sometimes called Web-cast, is similar in intent to broadcast TV programs but is uniquely designed for Internet transmission.
In a nutshell, it is packet-based real-time broadcasting on the Internet, which provides a completely new range of possibilities for end-users.
Unlike traditional broadcasting, IP TVs have no channel limitations and enjoy global coverage, while satellite and terrestrial channels can also be received by encoding them into the IP network.
The broadband-powered broadcasting can be watched on various terminals from a PC monitor to even a TV display with the help of a set top box.
Many experts predict current broadcast TV will be replaced by the Internet-based video distribution and it is not a question if this will happen but when.
Hanaro Telecom looks to embark on Web TV services from the latter half of this year, mixing both fixed-charge streaming format and a video-on-demand (VoD) system like existing satellite TV Skylife.
Mirae Asset economist Kim Kyung-mo said Hanaro is targeting to improve its average revenue per user in the thin-margin local broadband market through the services.
Another upside potential of Web TV is that it is the most suitable platform for the envisioned killer applications under two-way data broadcasting.
``Because the full-blown takeoff of interactive data broadcasting is possible via the packet-based connection, Internet TV can accelerate the advent of such service,’’ said Han Ik-hee, an analyst from Hyundai Securities & Investment.
The next-generation broadcasting transmits a variety of data such as closed captioning, prices of products shown on TV programs or profiles of football players during an international match.
Internet broadcasting will also open the era of T-commerce, in which viewers will be able to purchase merchandise on the screen by simply pushing buttons on a remote control."
Great explanation. Thank you, Korea Times.
(By Asia Business Consulting)
"The looming Internet protocol (IP)-based television is making Korea’s cable TV operators scramble as the new-concept service squarely overlaps with their current offering. Hanaro Telecom, the nation’s runner-up broadband carrier, plans to kick-start IP TV services within this year and largest player KT is also mulling over jumping on the bandwagon."
"Internet broadcasting, or sometimes called Web-cast, is similar in intent to broadcast TV programs but is uniquely designed for Internet transmission.
In a nutshell, it is packet-based real-time broadcasting on the Internet, which provides a completely new range of possibilities for end-users.
Unlike traditional broadcasting, IP TVs have no channel limitations and enjoy global coverage, while satellite and terrestrial channels can also be received by encoding them into the IP network.
The broadband-powered broadcasting can be watched on various terminals from a PC monitor to even a TV display with the help of a set top box.
Many experts predict current broadcast TV will be replaced by the Internet-based video distribution and it is not a question if this will happen but when.
Hanaro Telecom looks to embark on Web TV services from the latter half of this year, mixing both fixed-charge streaming format and a video-on-demand (VoD) system like existing satellite TV Skylife.
Mirae Asset economist Kim Kyung-mo said Hanaro is targeting to improve its average revenue per user in the thin-margin local broadband market through the services.
Another upside potential of Web TV is that it is the most suitable platform for the envisioned killer applications under two-way data broadcasting.
``Because the full-blown takeoff of interactive data broadcasting is possible via the packet-based connection, Internet TV can accelerate the advent of such service,’’ said Han Ik-hee, an analyst from Hyundai Securities & Investment.
The next-generation broadcasting transmits a variety of data such as closed captioning, prices of products shown on TV programs or profiles of football players during an international match.
Internet broadcasting will also open the era of T-commerce, in which viewers will be able to purchase merchandise on the screen by simply pushing buttons on a remote control."
Great explanation. Thank you, Korea Times.
(By Asia Business Consulting)
posted by Andreas @ 6:05 pm
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