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Wednesday, December 08, 2004

Sending Christmas cards is out - just send an SMS

Is this the message that you are getting as well? Apparently, it is the case in Australia. With e-mails and search engines that make it possible to get rid of the way to the post office, now we have the trend that an SMS is enough.

A survey conducted by "Motorola Australia's Personal Communications Sector (PCS) and carried out by Galaxy Research, found that 70 precent of 16-34 year olds surveyed planned to send text messages this Christmas."

And "Nearly half of those surveyed preferred to send text messages rather than talking on the phone."

Think about your last holiday - be it Divali or the end of Ramadan or Chinese New Year - at least on my side, I get more SMS, more e-mails but less real greeting cards that I can put up in front of me to show to the rest of my colleagues. What about you?

(By Asia Business Consulting)